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Archive for the ‘Behind The Scenes’ Category

Behind the Scenes at the SS12 Photo shoot

Thursday, February 2nd, 2012

Our SS12 photo shoot took place on Monday and Tuesday and marked a number of firsts for Fin’s. Not only did we have some very exciting new products to shoot but it was also our very first photo shoot using models!

It’s safe to say that everybody at Fin’s HQ stepped up to the challenge of finding the perfect boys to represent us. After a few days searching we couldn’t believe our luck when we found not just one, but three, extraordinarily handsome boys who agreed to come along and be the faces of Fin’s for SS12.

Introducing Eddie, Orly and Niko.

Our 3 models for the day

Naturally the arrival of 3 such handsome boys caused much blushing amongst the Fin’s team so we were super grateful to have a seasoned pro, stylist Martha Ward, to help us out for the day and turn our gawking into beautiful shots.

Martha and photographer David at work

After weeks of cold weather and winter dressing we couldn’t wait to get in the studio and show off our summer collection. Saying that, we’re not really sure the boys were that thrilled at the prospect of getting changed in the freezing studio and modeling swimwear! We didn’t mind though… Wink.

Our SS12 collection ready for the shoot

All good things must come to an end and after a full days shooting we eventually had to let the boys go back to their day jobs. The pictures from the shoot are already looking fabulous and we can’t wait to show you the results in a few weeks time.

Providing a little finspiration to model Orly

SS12 Collection – Sneak Preview

Friday, January 20th, 2012

Excitement has been building this week at Fin’s HQ as we put the final preparations in place for the launch of our eagerly anticipated SS12 collection.

With this in mind, we thought it was only fair that we gave our loyal Finsketeers a chance to have a peek at the new collection here on the blog before launch next week.

So, without further ado, allow us to introduce the new Samuel Deck Loafer.

The Samuel Deck Loafer

This special edition loafer will be available in 4 must-have shades.

A soft cherry Red

A wear-with-all Mouse

Classic Navy

A muted Teal

The Samuel deck loafer will be available online when the collection launches on Tuesday, but to secure yourself a pair why not place your name on our waiting list. Simply email info@finsforhim.com with your preferred colour and size and we will contact you the very second your chosen pair becomes available.

Behind the Scenes at the Autumn/Winter 2012 Photoshoot

Monday, January 9th, 2012

The past couple of weeks at Fin’s HQ have been solely devoted to creating our Autumn/Winter 2012 look book.

Trying to translate the look and feel of the collection onto paper is certainly a challenge so we began at the wonderful Lacquer Chest prop store in Kensington to find some treasures that would fit the bill. We could have spent exploring this virtual Aladdin’s cave choosing our dream home decorations but time was of the essence and we had to concentrate on the matter in hand!

We adored their fabulous bottle collection.

Can we take them all home?

It would be impossible to talk about the props on the shoot without mentioning Fin’s family of brass pineapples. All the hours of Ebay bidding finally paid off as the pineapples took centre stage in the photo shoot, along with vintage furs, flags and rugs.

Shining Stars

The photo shoot took two days and was shot by our trusted photographer David Brook. Of course it wouldn’t be a Fin’s photo shoot without creative direction from Fin and in this case, involvement with the photography itself!

Fin at the shoot

Obviously, the real stars of the shoot were all of our fabulous new styles for next season. Unfortunately, these are still being kept a closely guarded secret for a few more months so we leave you with another picture of Fin brushing up on her photography skills.

Adding a helping hand

Look out for the finished look book in a few months time!